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See Waldo Speak
See Waldo Speak

Fly With Waldo

The Meaning of the 4th of July: A Wingman’s Perspective

The Meaning of the 4th of July: A Wingman’s Perspective

I am well aware of the toil, and blood, and treasure, that it will cost us to maintain this declaration, and support and defend these states. Yet, through all the gloom, I can see the rays of light and glory; I can see that the end is more than worth all the means, and that posterity will triumph. John Adams letter to Abigail Adams, July 3, 1776 Tomorrow is the 4th of July. My ‘orders’ from my trusted wingman and business ...

CUSTOMER SERVICE: Are you a WingNut or a Wingman?

CUSTOMER SERVICE: Are you a WingNut or a Wingman?

I recently moved into a new town home in the quaint community of Vinings ~20 minutes outside of Atlanta. I have been checking out the local business establishments and wanted to share a few experiences. Scenario #1: Searching for a new local chiropractor Location: “The Joint” (www.thejoint.com) Overview: It was my first visit. The young receptionist didn’t welcome me or say hello. Her first words were “Name, please” as she searched the computer for my records. When she realized I wasn’t in the ...

I Have the Aircraft! – Where Accountability Meets Action

I Have the Aircraft! – Where Accountability Meets Action

You’re at 20,000 feet and 550 knots in your F-16 and your instructor pilot (IP) just demonstrated a perfect offensive BFM (Basic Fighter Maneuver) engagement. Now, it’s your turn to show him what you’ve learned. He yells out on the radio, ‘You have the aircraft!” You respond, “Roger Sir, I have the aircraft!” and waits for you to shake the stick (meaning you’re now in control.) Are you really ready to fly that $30 million piece of machinery? Are you prepared, focused, and ...

MAY DAY…MAY DAY!!

MAY DAY…MAY DAY!!

"We’re each of us angels with one wing, and can only fly by embracing each other" Luciano De Crecenzo Mayday is the universally recognized call of distress. It’s a call you never want to make, but it could be the most important call of your life. Fighter pilots use it during extreme emergency situations – when we lose an engine, are getting prepared to eject from an un-flyable aircraft, or even when witnessing an emergency of one of our wingmen. Mayday translates to ...

ENGAGED vs. SUPPORTING: What’s your Business Role?

ENGAGED vs. SUPPORTING: What’s your Business Role?

“Survival is when you’re focused on the competition. Winning is when you’re focused on the customer!” Waldo Waldman Many of you have heard me emphasize that no fighter pilot ever flies a combat mission solo. We always fly as a team – with our wingmen. It’s impossible to win solo because the missions are very complex and change so rapidly. As a unified team, we assign roles and responsibilities to each member of the formation, train accordingly, and finally – hold ...

10 Steps to a Top Gun Sales Call

10 Steps to a Top Gun Sales Call

I’ve got a secret for you. The best fighter pilots aren’t those who ‘pull the most G’s’, fly the fastest low levels, or perform the best aerobatics. The best (the Top Guns) are the ones who discipline themselves to consistently follow tried and tested processes. Whether it is radar mechanics, surface attack tactics, or low altitude navigation, the key to peak performance in highly volatile and challenging environments is following critical processes and training accordingly. The same holds true for sales. ...